News Briefs for February 20, 2020February 20, 2020
•Prestige Beverage Group’s Astoria brand has added a Sparkling Rosé and Sparkling Red Moscato to its portfolio. The 11% abv Sparkling Rosé is made from Glera (85%) and Pinot Noir (15%) and available in both 187-ml. and 750-ml. bottles for $6 and $15, respectively. The brand’s Sparkling Red Moscato is a 7% abv wine made from Moscato (85%) and Malvasia Rosso (15%) and will retail for $15 a 750-ml. In addition, Astoria has redesigned the label for its Prosecco, now featuring images of the estate with bright blue highlights. The entire Astoria portfolio is available nationally.
•Bardstown, Kentucky’s Lux Row Distillers has launched Daviess County Straight Bourbon, a new release that pays tribute to Bourbon history and revives a heritage label. The initial lineup for the brand consists of three whiskies, all bottled at 43% abv, and made with wheated and rye-heavy mash bills. There’s the standard Straight Bourbon release and two barrel finished offerings, one rested in Cabernet Sauvignon barrels from Napa and the other finished in French oak. Daviess County Straight Bourbon retails for $40, and the barrel finished varieties retail for $45.
•Giesen, a family-owned New Zealand winery, is launching a zero percent abv Marlborough Sauvignon Blanc. The winemakers are employing an innovative technique often used in perfume-making to separate out the alcohol with a conical centrifuge; the method minimizes the quality loss typically associated with dealcoholization. The final product remains varietally expressive though much lighter, according to the winery. The release is now available online in New Zealand and will roll out to physical retail next month, with a U.S. launch planned for the spring at a suggested $15 a 750-ml. The Giesen family is a partner in U.S. importer Pacific Highway Wines.
•Constellation Brands has partnered with country music star Luke Bryan to launch Two Lane American Golden Lager. Two Lane is at 4.2% abv and touts its use of only U.S.-sourced ingredients. The Two Lane brand also includes a line of 4.5% abv hard seltzers in Cherry Limeade, Blueberry Lemonade, Watermelon Punch, and Peach Tea flavors. The lager will first be available throughout the South on March 2 in 6- and 12-packs, as well as single pounders, with a 12-pack carrying a suggested price of $16. Two Lane will tour with Bryan during his upcoming summer tour, which begins May 28.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.