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News Alert: Empire Merchants Names Eric Pfeil President And CEO

March 4, 2020

New York distribution giant Empire Merchants has named industry veteran Eric Pfeil as president and CEO, effective April 1. Pfeil will lead both Empire’s metro and upstate New York businesses. He replaces John Devin, who has served as chief executive since 2016.

Pfeil was most recently executive vice president at Breakthru Beverage Florida, where he served for 16 years in a variety of leadership roles. His extensive industry career also includes time with Johnson Brothers, Republic Beverage, and E.&J. Gallo.

In a statement, Empire said Pfeil will bring a fresh perspective to the business and “build upon some key strategic initiatives that are in progress such as our commitment to e-commerce.”

With suppliers including Diageo, Moet Hennessy, Proximo, Fetzer, Stoli, Brown-Forman, Treasury Wine Estates, William Grant & Sons, and Edrington, Empire has projected 2020 revenues of $1.9 billion, according to Shanken’s Impact Newsletter.—Daniel Marsteller

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