Exclusive news and research on the wine, spirits and beer business

News Briefs for April 3, 2020

April 3, 2020

•Drinks companies continue to rise to the occasion in combating COVID-19 with a variety of support efforts. In that spirit of support, Deutsch Family Wine & Spirits’ Redemption whiskey has donated $30,000 to the Restaurant Workers Community Foundation. The money will offer aid to unemployed service workers across the U.S. In Ireland, Teeling Irish Whiskey, minority owned by Bacardi, has released a limited edition bottling with all profits benefiting a range of charities that support front line workers battling the coronavirus. Teeling Front Line Heroes is a 48.5% abv whiskey aged in Irish oak, a first for Teeling. Only 300 bottles will be available in Ireland for €75 (roughly $81).

•Puerto Rican rum maker Destilería Serrallés has donated more than 55,000 gallons of high-proof alcohol to hospitals, clinics, healthcare providers, and public safety and security personnel across the island for disinfection and sanitization purposes. The distillery first shifted production from rum to ethyl alcohol in mid-March, when requests from the sanitizer-strapped healthcare sector started rolling in. Serrallés, known for its Don Q rum brand, has actively contributed to relief efforts in Puerto Rico since 2017, a year marked by devastation resulting from Hurricane Maria.

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