Exclusive news and research on the wine, spirits and beer business

News Briefs for April 16, 2020

April 16, 2020

•Treasury Wine Estates has announced a new extension for 19 Crimes, the first California-sourced wine for the brand. 19 Crimes Snoop Cali Red is a 14.1% abv blend of 65% Petite Sirah, 30% Zinfandel, and 5% Merlot, and kicks off a multi-year partnership between the brand and rapper Snoop Dogg. The wine will launch across the U.S. this summer at a suggested retail price of $12 a 750-ml. Last year, 19 Crimes was at just over 1.6 million cases, up 5%.

•Covid-19 has put a stop to most in-person social gatherings for now, but whisky clubs like Drammers, Women Who Whiskey, and Black Bourbon Society are still finding ways to come together around their favorite spirit. Other groups aren’t slowing down either—and some are even increasing the frequency of their tastings. Whisky Advocate has the full story.

•California’s Vinum Cellars has launched two new wines in its The Insider lineup. The label now includes a Carneros Chardonnay and a Sonoma Coast Pinot Noir, each retail-priced at $18 a 750-ml. The new wines, which join The Insider Paso Robles Cabernet Sauvignon, are sourced from top California estates and growers. Vinum Cellars is a part of the Winesellers Ltd. portfolio, which also includes such California-based brands as Lafond Winery and Tortoise Creek.

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