Champagne Shipments To U.S. Hit A Milestone At 2 Million Cases
April 27, 2020Champagne export volume to the United States surpassed the 2-million-case mark last year for the first time ever, after a 10% gain to 2.2 million 9-liter case shipments, according to recently released statistics from French government agency Business France.
Champagne export value to the U.S. rose an even more impressive 20% to €636.1 million ($688m) in 2019. The United Kingdom remained the largest export for Champagne last year in volume terms, but the U.S. is number-one by value. Moët Hennessy-owned Veuve Clicquot, the American market’s largest-selling Champagne brand, rose 1.6% last year to 527,000 cases, according to Impact Databank, while second-ranked Moët & Chandon fell 1.3% to 406,000 cases. Stellar performances were recorded by other leading brands like Piper-Heidsieck (+20.5%) and Dom Perignon (+8.5%).
Champagne continues to do well in 2020, partially due to strong off-premise sales related to the Covid-19 virus, even though the first quarter is never particularly strong for sparkling wines in general. In IRI channels for the year-to-date period ending March 22, total Champagne volumes rose by 15%, with the market’s two largest-selling brands Veuve Clicquot (+16%) and Moët & Chandon (+12%) registering double-digit gains.—Natalia Razzo
| U.S.—Top Five Champagne Brands (thousands of 9-liter case depletions) | |||||
| Rank | Brand | Importer | 2018 | 2019 | Percent Change1 |
|---|---|---|---|---|---|
| 1 | Veuve Clicquot | Moët Hennessy USA | 519 | 527 | 1.6% |
| 2 | Moët & Chandon | Moët Hennessy USA | 411 | 406 | -1.3% |
| 3 | Piper-Heidsieck | Terlato Wines | 66 | 80 | 20.5% |
| 4 | Nicolas Feuillatte | Ste Michelle Wine Estates | 63 | 64 | 1.6% |
| 5 | Dom Perignon | Moët Hennessy USA | 59 | 64 | 8.5% |
| Total Top 52 | 1,118 | 1,141 | 2.0% | ||
| 1 Based on unrounded data 2 Addition of columns may not agree due to roundingSource: IMPACT DATABANK © 2020 |
|||||
Tagged : Champagne, Moet & Chandon, Piper-Heidsieck, Veuve Clicquot
