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National Association of Cannabis Businesses Urges Regional Legalization Strategy

May 26, 2020

The National Association of Cannabis Businesses (NACB) is ramping up pressure on midwestern states to coordinate their plans for cannabis legalization, as northeastern states have pledged to do. In letters to the governors of Illinois, Ohio, Michigan, Indiana, Wisconsin, Minnesota, and Kentucky, the trade group highlighted the benefits of cohesive policies across the region. Illinois and Michigan have already enacted full legalization and sales of cannabis.

“The NACB is an enthusiastic advocate of full cannabis legalization, especially at this time when states are in such critical need of new jobs and new sources of revenue,” said Mark Gorman, executive vice president and COO (Gorman spent two decades at the Distilled Spirits Council of the U.S.). “If it can be adopted as a coordinated strategy among the coalition of midwest governors, there could be many additional benefits including the joint implementation of best practices like quality controlled manufacturing, truthful advertising, and responsible marketing programs aimed strictly at 21-and-over consumers.”

The NACB has adopted national standards for packaging and labeling, advertising, lab testing, security, infused-product production and storage, and hemp, as the cannabis industry continues to expand. —Danny Sullivan

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