Exclusive news and research on the wine, spirits and beer business

News Briefs for July 13, 2020

July 13, 2020

•Nikka Days, Booker’s Boston Batch, and newcomers from Michter’s, Milk & Honey, and Kilchoman are among the offerings featured in Whisky Advocate’s latest weekly roundup. The magazine’s website has all the details.

•Diageo says it has created the world’s first ever 100% plastic-free, paper-based spirits bottle, made entirely from sustainably sourced wood. The bottle will debut with the Johnnie Walker Scotch whisky brand in early 2021. The paper bottle is the product of a partnership between Diageo and venture management company Pilot Lite to form Pulpex Limited, which will focus on sustainable packaging technology. In addition to Diageo, Pulpex Limited has established a partner consortium of leading FMCG companies in non-competing categories including Unilever, and PepsiCo, with further partners expected to be announced later in the year. The bottle is made from sustainably sourced pulp to meet food-safe standards and will be fully recyclable in standard waste streams, the company said.

•States are continuing to liberalize their alcohol regulations to adapt to the business conditions brought on by Covid-19. Late last week, Colorado governor Jared Polis signed a bill extending alcohol and cocktails to-go for local distilleries, restaurants, and bars in Colorado until July 1, 2021, as the state looks to offer support to the struggling hospitality industry. According to the Colorado Restaurant Association, 85% of Colorado adults say they favor making alcohol to-go and delivery permanent. Elsewhere, the Massachusetts state senate has approved cocktails to-go, sending the bill to the state house. Currently, more than 30 states plus the District of Columbia are allowing restaurants and/or bars to sell cocktails to-go, bottled spirits to-go or both.

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