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Craft Brewing and Distilling News for November 10, 2020

November 10, 2020

•Wisconsin-based La Crosse Distilling Company has partnered with Breakthru Beverage for distribution in Colorado and Minnesota. The company specializes in organic spirits and will take its Fieldnotes Vodka ($19), Fieldnotes Gin ($29), High Rye Light Whiskey ($29), and Downtown Toodeloo Rock and Rye Whiskey ($29) to these new markets. They have to plans to debut their Straight Rye whiskey and Brandy in early 2021. The geothermal-powered distillery recently celebrated its second anniversary and is on pace to deplete more than 5,000 cases this year.

•Hood River, Oregon-based Full Sail Brewing is launching the first installment in its new Strong Current Double IPA Series. The series will consist of three seasonal releases, beginning this month, and lasting through December, with Wreck the Halls, a hybrid of a double IPA and Winter Warmer brewed with Centennial hops that clocks in at 8.5% abv. Haze of the Gods Double IPA will take over in January and last through April. May through August will be the window for Lazy Summer Haze Double IPA, an unfiltered brew strong on berry and tropical fruit aroma. Like Wreck the Halls, both Haze of the Gods and Lazy Summer Haze are at 8.5% abv. Strong Current series releases will be sold in 4-packs of 16-ounce cans retailing at $10.

•New Orleans, Louisiana’s oldest brewery, Dixie Beer, has changed its name, and is now operating as Faubourg Brewing Company. The name change follows discussions with community and industry leaders about the history of the word Dixie and is meant to signal that Faubourg’s beers are brewed for everyone. The rebranding will be complete by early 2021 when Faubourg tap handles and packaging will be available in bars and on retail shelves. In addition, Faubourg will expand its Dixie Beer Museum to show the wide history of brewing in New Orleans.

•Comstock Park, Michigan’s Perrin Brewing Company has debuted two new winter variety packs to retailers throughout the state. First up is Perrin’s Barrel Aged Specialty pack, containing two 22-ounce bottles—one of Perrin Reserve, a 12.8% abv Imperial stout, and one of Malted Milk Ball, a 12% abv Imperial porter brewed with cacao nibs—and a 10-ounce glass exclusive to the two-pack. Additionally, Perrin has released the Winter Warmer variety 12-pack, featuring four 12-ounce cans each of the brewery’s Coffee Latte Ale, Black Ale, and Blonde Porter.

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