News Briefs for November 18, 2020November 18, 2020
•Italian sparkling label Mionetto has debuted its first Prosecco Rosé DOC. The new bubbly is a blend of 90% Glera and 10% Pinot Noir that underwent a soft pressing and then macerated with the skins for several days. The launch of the rosé sparkler follows the approval of Prosecco Rosé DOC production by the Prosecco DOC Consortium last May. Mionetto Prestige Prosecco Rosé DOC is retail priced at $15 a 750-ml. and will begin rolling out next month.
•Stoli Group USA has introduced the latest releases for Kentucky Owl: Rye Batch No. 4 and Bourbon Batch No. 10. The brand’s latest rye release, called “The Last Rye” is a blend of 10- to 13-year-old whiskey bottled at 56.4% abv. Kentucky Owl Bourbon Batch No. 10 is a 60.1% abv non-age-stated blend of whiskies that, according to the company, marries some of its oldest and oakiest whiskies with younger, fruitier spirits. Both are now available across the U.S. at a suggested price of $300 a 750-ml.
•Symington Family Estates has announced the passing of Port industry icon James Symington, who helped shape the Port producer into one of the global category leaders. Born in Porto in 1934, he was part of the third generation of the Symington family to produce Port. Working as a taster and blender in his early years, Symington was responsible for making Dow’s and Warre’s 1966 and 1970 Vintage Ports as well as Graham’s 1970, some of the most highly regarded Ports of the 20th century. In 1985, he launched San Francisco-based Premium Port Wines to import Symington’s range to the U.S., and his friendships with Miguel Torres, Piero Antinori, and Robert Drouhin led to the Symington family becoming one of the founding members of the Primum Familiae Vini in 1992. Symington’s son Rupert is CEO of Symington Family Estates today, and his grandson Hugh has been with Premium Port Wines since 2018.
•Disaronno is launching a new global advertising campaign titled “The Endless Dolce Vita.” The campaign consists of a commercial that will air on U.S. TV during November and December and appear across Disaronno’s social media channels including Instagram, Facebook, and Snapchat. The 30-second spot is in black and white and was shot in Rome, juxtaposing classic Italian scenery with contemporary consumers. It will air on AMC, Bravo, Comedy Central, and FX, among numerous other channels. Disaronno was up 1.5% worldwide to 1.6 million cases last year, according to Impact Databank.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.