News Briefs for April 30, 2021April 30, 2021
•The National Alcohol Beverage Control Association (NABCA) has named J. Neal Insley as president and CEO, effective October 2. Insley is the former chairman of the Virginia ABC and most recently served as NABCA’s senior vice president and general counsel. He replaces Jim Sgueo, who’s retiring after helming the control state organization for 28 years, and serving with it for 58 years. Under Sgueo, the control states upgraded their operations with more modern stores, expanded retail outlets, and increased hours of operation. Since 2000, control state spirits sales volumes have increased by 72%, outperforming license states.
•Prestige Beverage Group has introduced two new single malt Scotch whisky expressions from Tullibardine to the U.S. Tullibardine Artisan is a non-age-statement malt matured in ex-Bourbon barrels and bottled at 40%. It will retail for around $30 a 750-ml. The second new release is Tullibardine 12-year-old, a 40% abv whisky matured in first-fill Bourbon barrels, retailing for $45. Both whiskies will be available in 20 states across the U.S.
•Rémy Martin has partnered with singer Usher to create “Team Up for Excellence—the Film,” an ad celebrating the shared history of American popular music—from Jazz to Hip Hop—and Cognac. The film was created in collaboration with Fred & Farid and features Usher narrating the story of Cognac and music from the 1920s to the present day alongside Rémy Martin 1738 Accord Cognac. Rémy Martin was up 55% to 1.5 million cases in the U.S. last year, earning an Impact “Hot Brand” award.
•Republic National Distributing Co. (RNDC) has added the state of Michigan to its partnership with Brown-Forman. With the addition of Michigan, RNDC now represents Brown-Forman in 21 states, also including Alaska, California, Hawaii, Idaho, Indiana, Kentucky, Louisiana, Montana, Nebraska, New Mexico, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington, and Wyoming.
•Constellation’s Corona beer brand is launching #CincoForGood, an initiative aimed at supporting the long-term recovery of the restaurant industry in partnership with chefs Rick Martinez and Sohla El-Waylly. As part of the initiative, the brand is donating $1 million to the National Restaurant Association Educational Foundation, the nonprofit arm of the National Restaurant Association, which is helping to rebuild the restaurant industry. Martinez and El-Waylly will participate in an interactive Instagram Live session to spearhead the #CincoForGood effort on May 5 at 12pm PT.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.