News Briefs for June 1, 2021June 1, 2021
•Chilean-American actor Pedro Pascal, known for roles in The Mandalorian, Game of Thrones, Narcos, and Wonder Woman 1984, is set to become the face of Concha y Toro’s Casillero del Diablo. Pascal will star in the Chilean brand’s new global Wine Legend campaign, which will include television, video and social media programming and will launch later this year. Casillero del Diablo had global volume of 6.6 million cases in 2020, adding more than 1 million cases compared with the previous year.
•Infinium Spirits has named Tony Kalich as senior vice president of sales. Most recently, Kalich was senior vice president, distributor relations and sales capabilities at Deutsch Family Wine & Spirits. Prior to that, he served with Diageo in positions of increasing responsibility including vice president of sales, national accounts on-premise. In his new role he’ll lead the U.S. sales organization at Infinium, whose portfolio includes Skrewball peanut butter whiskey, Templeton rye, Zaya rum, and Correlejo Tequila, among others.
•Le Grand Verre, a new range of single-serve French wines, is making its U.S. debut. The new offerings are sold in sets of four 6.3-ounce bottles, with each 4-pack ranging from $20-$30. Initial wines in the line include Domaine Prataviera, a Sauvignon Blanc from Côtes de Gascogne; Domaine Caylus, a rosé from Languedoc-Roussillon; Domaine Nadal Hainaut, an organic Chardonnay; Château Peyredon from the Haut-Medoc; and Château Val D’Arenc, an organic Bandol rosé. Le Grand Verre is self-imported through Blason Louis USA, with Baron Francois handling distribution.
•Schug Carneros Estate Winery has introduced a White Pinot Noir, its first new wine in more than a decade. Grown at Ricci Vineyard in Carneros, grapes for the new entry were gently pressed without any skin contact to preserve its pale color, creating a dry white wine. Retailing at $42 a bottle, Schug’s White Pinot Noir is available at the winery and through a handful of its U.S. distribution partners.
•New York-based KBrews Inc. has launched Màkku Passion Fruit, the latest release in the company’s line of lightly carbonated, rice-brewed drinks. The 6% abv brew is only lightly filtered, giving it a silky and creamy texture, and it’s made without any artificial sweeteners. The new addition will roll out this summer and will join the brand’s original, blueberry, and mango expressions. Twelve-ounce cans will retail for around $3.50 and will also be available in 4-packs in the brand’s 21-state distribution footprint.
•Sarasota, Florida’s Bushwacker Spirits has launched its namesake pre-mixed cocktail in Florida, Alabama, and Tennessee. The 17% abv liqueur is made with rum, coconut, cream, coffee, and chocolate, and is intended to be served on its own and as a base for other cocktails. The company is planning further expansion this year, targeting the South and Midwest.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.