Exclusive news and research on the wine, spirits and beer business

News Briefs for July 2, 2021

July 2, 2021

•Sipsmith gin, part of the Beam Suntory portfolio, is introducing Strawberry Smash, a limited edition gin distilled using real Wimbledon strawberries from the 2020 harvest from Hugh Lowe Farms in Kent, England. Strawberry Smash is retail priced at $30 a 750-ml. Sipsmith is the official gin of the Wimbledon tennis tournament, running now through July 11. Last year, Sipsmith was at 12,000 cases in the U.S., according to Impact Databank.

•Port house W.&J. Graham, part of the Symington Family Estates portfolio, has launched a new design for Six Grapes Reserve Port. The new bottle features rounded shoulders and a sloped design, and shows off a redesigned logo that calls back to the stencils originally used to mark high quality wine from each year’s harvest. The wine itself remains unchanged and is made from Touriga Franca, Touriga Nacional, Tinta Roriz, Tinta Barroca, and matures for two years in seasoned barrels before bottling.

•Reyes Beer Division has agreed to acquire substantially all the assets of G & G Distributors, Inc. in Centreville, Maryland. The transaction is scheduled to close on August 13, and will roll into Reyes Beer Division’s existing Premium Distributors of Maryland operations. The acquisition will add approximately 400 customers and 700,000 cases and includes brands from key suppliers such as Molson Coors, Constellation Brands, Boston Beer, Yuengling, Heineken USA, Dogfish Head, and Pabst Blue Ribbon.

•Precept Wines has expanded Day Drinking by Little Big Town with Pontoon Punch, the fifth release from the brand. The 9% abv flavored canned wine is made without artificial flavors and, according to the company, shows off Summer-friendly fruit flavors like orange, cherry, pineapple, and lemon. Day Drinking’s wines are available in 375-ml. cans across the U.S. for a suggested price of $7 a can. The brand is a collaboration between Precept Wines and country musicians Little Big Town.

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