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Cannabis Briefs for July 20, 2021

July 20, 2021

•Seattle, Washington-based craft soda maker Jones Soda has detailed plans to enter the cannabis drinks market. The company, known for its eclectic flavors and label artwork, has entered an agreement to acquire all outstanding shares of Canadian entity Pinestar Gold in exchange for 4,000,000 shares of Jones Soda stock. It also sold $2 million worth of its stock to SOL Global Investments as part of the overall deal. SOL initially took a minority share in Jones two years ago. The moves set the stage for Jones Soda to begin its push into cannabis beverages, edibles, and related products, specifics of which were not disclosed.

•Craft beer pioneer Dale Katechis, founder of Oskar Blues, has joined the leadership team of Colorado cultivator Veritas Fine Cannabis and will help guide its efforts to expand nationally. Katechis and Veritas co-founder Mike Leibowitz cited the similarities between the development of Oskar Blues within the craft beer industry in previous decades and the opportunities now before cannabis operators like Veritas. The goal, they say, is to instill “a culture of disruption and innovation without compromising quality” as the business continues to expand in the years ahead.

•A new THC seltzer is set to launch this summer called Wynk. The brand is launching with three flavors: Juicy Mango, Lime Twist, and Black Cherry Fizz, all at 2.5mg of THC and CBD. Due to the patchwork of cannabis legality in the U.S., Wynk’s production facility is contained in the back of a semi truck, allowing the company to park at packaging and distribution partners in various states and produce the drink on-site. Its first stop will be in Massachusetts next month before rolling along to various other markets.

•California-based Vin D’Fleur, led by wine industry veteran Jamie Evans, is debuting Herbacée, a new line of cannabis-infused wines, in the California market this fall, beginning with a canned Sparkling Rosé made primarily from Grenache, Mourvèdre, and Cinsault. Evans also plans to release Herbacée Sparkling Blanc in spring 2022 as well as a line of still cannabis-infused wines and other wine-based elixirs available in both 750ml bottles and cans. Herbacée features a proprietary blend of THC and CBD made by infusion technology partner Vertosa, with Santa Rosa-based BevZero helping to create the non-alcoholic wine blends.

•Houston, Texas-based 8th Wonder Brewery is introducing two hemp-derived Delta-8 THC and CBD seltzers. The company’s Delta-8 Wonder Water contains 10mg of hemp-derived Delta-8 THC, while CBD Wonder Water contains 25mg of hemp-derived CBD. 8th Wonder’s herbal seltzers contain less than 0.3% Delta-9 THC and are produced locally and legally by Bayou City Hemp Co. Both offerings are now available in 12-ounce can 6-packs at the brewery in Houston.

•Following Apple’s recent policy change to allow cannabis delivery apps on the App Store, San Jose, California-based The Parent Company has launched such a product, called Caliva after one of its brands. The app is limited to California residents, facilitating delivery purchases from dispensaries and allowing consumers to claim rewards through The Parent Company’s loyalty program, Caliva Club. The app is available for download now, with an offer for users to receive 30% off their first purchase.

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