News Briefs for February 10, 2022February 10, 2022
•St. Helena, California-based Sutter Home Family Vineyards, part of the Trinchero portfolio, is targeting the RTD segment with a new product range. The winemaker announced the release of three new wine cocktails in Sweet Tea, Lemonade, and Peach Tea flavors. All three are at 7.5% abv and come in 4-packs of 187-ml. mini-bottles, 750-ml. wine bottles (both $8) and 1.5-L bottles ($13), available now nationwide. Sutter Home had U.S. volume of 10 million cases last year, according to Impact Databank.
•The Wine Group has extended its Cupcake Vineyards line with four new sweet wines. Cupcake Signature Sweets are made from grapes sourced from Italy’s Piedmont region and are all at 5.5% abv. The varieties—sweet red, watermelon, peach, and berry—are also lightly sparkling. Cupcake Signature Sweets will roll out nationwide in March for a suggested price of $14 per 750-ml. Including its sparkling wines, Cupcake has U.S. volume approaching 3 million cases, according to Impact Databank.
•Rémy Cointreau has expanded its partnership with Breakthru Beverage to the Colorado market, while also extending the alliance between the two companies in the Delaware, Illinois, and Pennsylvania markets. “As Rémy’s preferred partner in Illinois, their largest Cognac market in the U.S., we see an incredible opportunity to expand our success into new markets like Colorado,” said Breakthru executive vice president and chief commercial officer E. Lloyd Sobel.
•Georgetown, Kentucky’s Blue Run Spirits has named Shaylyn Gammon as the company’s first whiskey director. Gammon joins Blue Run from Campari America, bringing substantial whiskey experience from her years working with Wild Turkey’s Eddie and Jimmy Russell on releases like Master’s Keep, Long Branch, and Rare Breed, among others. At Blue Run, Gammon will be tasked with sourcing barrels, developing the company’s private barrel program, and learning under the brand’s liquid advisor, former Four Roses master distiller Jim Rutledge.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.
Tagged : Blue Run, Breakthru, Cupcake, Remy Cointreau, Sutter Home, The Wine Group
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