News Briefs for April 22, 2022April 22, 2022
•Constellation Brands has extended Woodbridge with a new range of Sparkling Infusions. The 11.5% abv lineup includes Sweet Peach, Black Raspberry, and Strawberry & Kiwi expressions retailing at $11-$12 a 750-ml. Woodbridge’s new Sparkling Infusions are debuting nationally. They follow the rollout of Woodbridge’s 3-liter box packaging, which Constellation says has received a strong reception.
•Philadelphia, Pennsylvania’s Charles Jacquin et Cie., Inc has released Union Forge, a new rye-based vodka. The grains for the 40% vodka are sourced from farms in McKean County, PA. Union Forge is the first major release from Jacquin’s since CEO and third generation family member John Cooper took the helm. Union Forge is now available in Pennsylvania, New Jersey, Maryland, New York, Florida, and Michigan for a suggested price of $20 a 750-ml.
•Anheuser-Busch InBev is aiming to sell its interest in its Russian joint venture to its partner, Turkish brewer Anadolu Efes. The company previously announced it would forfeit all financial benefit from the Russian operation, and will report a $1.1 billion non-cash impairment charge in its first quarter results. Meanwhile, AB InBev has appointed Ricardo Tadeu to the newly created position of chief growth officer. Tadeu was previously the company’s chief B2B officer. The new role aligns marketing, sales, B2B, and direct-to-consumer operations under Tadeu, who will report to AB InBev CEO Michel Doukeris.Subscribe to Shanken News Daily’s Email Newsletter, delivered to your inbox each morning.