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Pernod Ricard To Build New $250 Million Distillery In Ireland, Boosting Irish Whiskey Output

September 6, 2022

Pernod Ricard-owned Irish Distillers is set to invest €250 million ($248m) to build a new distillery in Midleton Co. Cork to meet ongoing and future growth in its Irish whiskey business, anchored by Jameson. The distillery will produce Jameson, as well as other Pernod Ricard Irish whiskey labels like Powers, Redbreast, Midleton Very Rare, the Spot family, and Method and Madness.

The new distillery will be situated on a 55-acre site connected to the existing Midleton Distillery. The carbon neutral facility is expected to be operational by 2025. With the additional distilling capacity, Midleton Distillery’s barley and malted barley needs are slated to rise by up to 50%, which the company intends to source from Irish farmers. Separately, Irish Distillers recently announced plans to invest €50 million to make the existing Midleton Distillery a carbon neutral operation by the end of 2026.

“At Irish Distillers we are always planning for the future growth of Irish whiskey, and today is a momentous day,” said Nodjame Fouad, Irish Distillers chairman and CEO, noting that Jameson surpassed 10 million cases globally in the year through June. She added that the new investment is aimed at “further driving recognition of Midleton Distillery as the beating heart of Irish whiskey.” SND caught up with Irish Distillers’ global marketing director Brendan Buckley in this recent interview.—Daniel Marsteller

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