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News Briefs for September 14, 2022

September 14, 2022

•Deutsch Family Wine & Spirits has been granted a temporary stay of the injunction ordering it to change Redemption whiskey’s packaging. Last week, Judge Louis Stanton ruled that Deutsch must redesign Redemption’s bottle so that it conveys “a substantially different commercial impression,” following a jury verdict earlier this summer that Redemption’s packaging dilutes the trademark of Diageo-owned Bulleit. The stay will last for at least 14 days. Peter Deutsch, CEO of Deutsch Family Wine & Spirits, released the following statement: “We are happy to return to business as usual while we await a decision from the Second Circuit.”

•Diageo has released the 2022 edition of Blade & Bow 22-year-old Kentucky Straight Bourbon whiskey to 14 markets across the U.S. The 46% abv whiskey matured at the company’s Stitzel-Weller Distillery and is available in limited quantities in California, Colorado, District of Columbia, Florida, Georgia, Illinois, Kentucky, New Jersey, North Carolina, Oregon, South Carolina, Tennessee, Texas, and Virginia.

•Pernod Ricard has launched the latest limited edition Bourbon in the Jefferson’s Ocean Aged at Sea series, this one proofed with water from New York. The 49% abv whiskey matured while sailing through the North Sea, other European waters, along the Atlantic seaboard, and through the Panama Canal before landing in New York for blending with water from the Hudson Valley and Catskills mountains. Jefferson’s Ocean Aged at Sea New York Limited Edition will be available in New York City beginning in November for a suggested price of $99. Last year, Jefferson’s was up 31% to 158,000 cases, according to Impact Databank, and was named a Hot Prospect.

•Kyushu, Japan’s SG Group, in partnership with High Road Spirits, has entered the U.S. market with three expressions of the SG Shochu. The expressions—made from rice (Kome), sweet potato (Imo), and barley (Mugi)—are sourced from three different distilleries in Kyushu and all carry a suggested retail price of $75 a 750-ml. The new brand is rolling out first in New York, California, and Illinois, with Florida, Washington, Minnesota, Texas, and Colorado to follow.

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