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Craft Brewing and Distilling News for October 17, 2022

October 17, 2022

•Eugene, Oregon’s Wolf Spirit, maker of Puncher’s Chance Bourbon, has added ESPN and New England Sports Network veteran Charlie Moore as a partner in the brand. According to the company, Moore joined when he achieved a majority equity stake in the brand following its last funding raise. Moore will promote Puncher’s Chance on his streaming show Charlie Moore: No Offense as well as serving as an ambassador for the brand, making in-person appearances. Wolf Spirits expects that Puncher’s Chance will reach 20,000 cases this year.

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