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Pernod Takes Majority Stake In Código 1530 Tequila

October 18, 2022

In case you missed yesterday’s news alert, Pernod Ricard has agreed to acquire a majority stake in Código 1530 Tequila, a range of ultra-premium and prestige Tequilas, for an undisclosed sum. Founded in 2016 by Ron Snyder, Federico Vaughan, and George Strait, the brand includes Blanco, Rosa, and Reposado offerings as well as prestige-level Añejo, Barrel Strength Añejo, and Origen Extra Añejo. Código 1530 joins Olmeca, Altos, and Avion in Pernod’s Tequila portfolio. Here’s the full story.

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