News Briefs for January 27, 2023
January 27, 2023•Espanita Tequila has announced a new line of limited-release Barrel Reserve spirits, starting with Double Barrel Reposado Tequila. The 40% abv Tequila is initially matured in American white oak casks before transferring to ex-Bourbon barrels sourced from Kentucky. Espanita Double Barrel Reposado carries a suggested price of $43 a 750-ml. and is now available in select markets across the U.S. The next release in the series—Double Barrel Añejo—will be released in the second half of 2023. Espanita Tequila is imported to the U.S. by Double Eagle Imports.
•Alcohol-removed wine brand Starla Wines is expanding throughout Texas via a new distribution agreement with Southern Glazer’s Wine & Spirits. The move will expand Starla’s footprint to hundreds of retail doors across Texas, including top-ranked grocery store H-E-B, Central Market and additional Texas liquor store chains like Spec’s and Goody Goody. Launched in 2021, Starla’s alcohol-removed portfolio includes Red Blend, Sauvignon Blanc, and Sparkling Rosé expressions retailing at $30 a bottle.
•Breakthru Beverage Group has named Erin Engels as senior vice president, commercial strategy. Engels, who was previously vice president, strategy & corporate development, joined Breakthru last year from Sysco Corporation, where she held senior leadership positions in the areas of strategy, M&A integration, sales and general management. In her new role, Engels will be responsible for above-market commercial excellence, insights, and route-to-consumer sales strategies.
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