Craft Brewing and Distilling News for February 23, 2023

•Indiana’s Hard Truth Distilling began airing 15- and 30-second television commercials this week on streaming services in 10 key markets: Chicago, Indianapolis, Columbus, Cincinnati, Detroit, Grand Rapids, Dallas, Houston, Tampa, and Ft. Lauderdale. The ads feature Hard Truth’s flagship Sweet Mash Rye Whiskey set against the backdrop of its 325-acre campus and distillery. The company is following up with a radio campaign starting next week. Hard Truth’s spirits are distributed across 17 states, with more expansion planned.

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