News Briefs for June 17, 2021
•Disaronno International has kicked off two new ad campaigns—one for the Busker Irish whiskey and one for Disaronno Velvet—with a $7.3 million investment. Continue reading →
Posted in News on June 17, 2021M. Shanken Fall Events Off To Exceptionally Strong Start: 45th Annual Impact Marketing Seminar And 40th Annual New York Wine Experience Both Sold Out
M. Shanken Communications, Inc., New York, has seen a surge in interest for its upcoming fall events, with several of its signature gatherings already sold out. Continue reading →
Posted in News on June 16, 2021Diageo Becomes First Official Spirits Sponsor Of The NFL
Diageo has inked a deal to become the first official spirits sponsor of the National Football League. Continue reading →
Posted in News on June 16, 2021News Briefs for June 16, 2021
•The Federalist, part of the Terlato Wines portfolio, is extending its “History in the Making” campaign with a new Cabinet of Summer initiative. Continue reading →
Posted in News on June 16, 2021Interview, Part 2: ABC Fine Wine & Spirits’ Dave Larue
In the second part of our interview, Dave Larue, vice president of sales at 123-store Florida retail chain ABC Fine Wine & Spirits, discusses recent growth in the wine category, regulatory changes in the Sunshine State, and the company’s expansion plans. Continue reading →
Posted in News on June 15, 2021U.S. And E.U. Reportedly Agree To Suspend Tariffs In Aerospace Dispute For Five Years
In case you missed this morning’s news alert, the U.S. and E.U. have agreed to a five-year suspension of tariffs in their long-running battle over aerospace subsidies, which has impacted wine and spirits players on both sides of the Atlantic in recent years. Continue reading →
Posted in News on June 15, 2021
