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Tag Archive: Brora

News Briefs for August 15, 2019

•Diageo has launched Brora 40-Year-Old 200th Anniversary Limited Edition, one of the oldest whiskies released from the ghost distillery. Continue reading →

Posted in News on August 15, 2019

Diageo Pledges To “Explode” Its Single Malt Presence With Variety Of New Strategies

With a 37% share of the global Scotch category and 28 malt distilleries operating in Scotland, Diageo dominates the Scotch whisky industry. Continue reading →

Posted in News on November 13, 2015

Interview: Diageo’s Head Of Whiskies, Nick Morgan

While the Johnnie Walker brand—with retail sales of $5.8 billion annually, according to Impact Databank—may be the standard-bearer for Diageo’s Scotch whisky portfolio, the company is also actively cultivating global demand for its upscale single malt Scotches. In Diageo’s fiscal year ended in June, its single malt stable—including Talisker, Oban, Lagavulin, The Singleton, Dalwhinnie, Clynelish, Cragganmore and others—showed collective 18% net sales growth. SND senior editor Daniel Marsteller recently interviewed Diageo head of whiskies Nick Morgan to get his take on the rapidly developing market for single malts and the opportunities and challenges ahead. Continue reading →

Posted in News on October 20, 2014