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Tag Archive: Del Maguey

Interview, Part 2: John Barrett, CCO, Pernod Ricard USA

In the second part of our interview, Pernod Ricard USA chief commercial officer John Barrett discusses the categories driving on-premise growth this summer, as well as how the company plans to continue supporting the bar and restaurant channel moving forward. Continue reading →

Posted in News on August 11, 2022

As The On-Premise Recovers, Mezcal Resumes Upward Trajectory

After a 50% surge three years ago, export volumes of mezcal to the U.S. advanced by just 12.5% in 2020, as growth slowed significantly due to the pandemic’s crippling effect on the on-premise sector—where Mezcal had derived much of its previous momentum. Continue reading →

Posted in News on April 11, 2022

Mezcal Returns To Strong Growth After 2020 Slowdown

With much of its previous growth coming from the on-premise, mezcal slowed significantly during the pandemic, as lockdowns shuttered bars and restaurants across the country for much of last year. Continue reading →

Posted in News on June 29, 2021

U.S. Surpasses Mexico To Become Top Market For Mezcal

Mezcal continued its steep growth curve last year as global shipments of the agave-based spirit rose 26% to 827,000 9-liter cases, according to the Consejo Regulador del Mezcal. Continue reading →

Posted in News on May 11, 2020

Mezcal: Smoky Spirit Finds A Growing Audience

While the entire mezcal category is still smaller than many individual Tequila brands, mezcal is emerging as a dynamic growth area. Continue reading →

Posted in News on February 10, 2020

News Briefs for September 16, 2019

•Del Maguey mezcal is introducing the first new core offering to its “single village” portfolio since 1996. Continue reading →

Posted in News on September 16, 2019

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