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Tag Archive: Don Julio

Diageo Posts Strong U.S. Growth In Fiscal First Half

Solid gains in North America led Diageo to an organic sales increase of 1% to £6.9 billion ($9.4b) in its fiscal first half ended in December, despite ongoing challenges like on-premise restrictions and a depressed travel retail market. Continue reading →

Posted in News on January 28, 2021

Upscale And Mainstream Brands Register Strong Gains Amid A Thriving Tequila Market

In spite of the ongoing pandemic and diminished on-premise environment, Tequila consumption continues to surge to new heights, surpassing 20 million cases (excluding pre-mixed cocktails) in the U.S. for the first time ever in 2020, according to Impact Databank. Continue reading →

Posted in News on January 25, 2021

News Briefs for October 19, 2020

•Diageo has launched a new ad campaign for Don Julio, honoring brand founder Don Julio González. Continue reading →

Posted in News on October 19, 2020

Tequila Drives U.S. Growth For Diageo, But Emerging Markets Weigh Down Results

Diageo benefited from the strong performance of its Tequila and North American whiskey portfolios in its fiscal year through June, with its core U.S. spirits business posting 2% organic sales growth. Continue reading →

Posted in News on August 4, 2020

Impact’s “Hot Brands” Put Tequila’s Premium Prowess On Display

With Tequila continuing to provide a growth engine for the spirits category, eight Tequila brands earned Impact “Hot Brand” honors recently, with the majority retailing in the super-premium-and-above segment. Continue reading →

Posted in News on April 15, 2020

Impact Databank: Luxury Tequilas Continue To Soar

U.S. consumers continue to gravitate to Tequila, with the category’s higher pricing tiers showing the fastest growth. Continue reading →

Posted in News on March 2, 2020

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