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Tag Archive: Jose Cuervo

Cuervo’s Sales Increase 5.3% In First Quarter, With North America Up Nearly 15%

Grupo Cuervo saw robust sales growth in the first quarter despite the Covid-19 crisis, with its North American sales soaring 15% to MX$3.5 billion ($146m) on a volume increase of 6.4% to 2.1 million cases. Continue reading →

Posted in News on April 30, 2020

Impact’s “Hot Brands” Put Tequila’s Premium Prowess On Display

With Tequila continuing to provide a growth engine for the spirits category, eight Tequila brands earned Impact “Hot Brand” honors recently, with the majority retailing in the super-premium-and-above segment. Continue reading →

Posted in News on April 15, 2020

News Briefs for April 9, 2020

•Jose Cuervo will donate $1 million as part of its effort to help people suffering from the economic fallout of the Covid-19 pandemic. Continue reading →

Posted in News on April 9, 2020

Impact Databank: Luxury Tequilas Continue To Soar

U.S. consumers continue to gravitate to Tequila, with the category’s higher pricing tiers showing the fastest growth. Continue reading →

Posted in News on March 2, 2020

Cuervo Sees Strong Sales, Profit Growth In Third Quarter

Grupo Cuervo posted net sales up 12.5% to MX$7 billion ($367m) in its fiscal third quarter ended in September, as volume rose 6.8% to 5.3 million 9-liter cases. Continue reading →

Posted in News on October 24, 2019

Exclusive: Cuervo Sharpens Focus On 100%-Blue Agave Tradicional With Multi-Million Dollar Campaign

With 100%-blue agave Tequilas soaring in the U.S., market leader Jose Cuervo is turning up the volume on its higher-priced Tradicional tier with a new multi-million dollar ad campaign called the “Father of Tequila.” Continue reading →

Posted in News on June 17, 2019

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