Tag Archive: Mike’s Hard Lemonade Co.
News Briefs for April 2, 2015
•Bacardi Ltd. has named Mauricio Vergara as its global category vice president of rums. Continue reading →
Posted in News on April 2, 2015Mike’s Hard Lemonade Reportedly On Selling Block
One of the U.S. market’s leading flavored malt beverage (FMB) brands, Mike’s Hard Lemonade Co., is weighing a sale of its business, Reuters reports. Continue reading →
Posted in News on February 5, 2015News Briefs for June 18, 2014
•Diageo Chateau & Estate (DC&E) has revamped its BV Coastal Estates wine tier ($11 a 750-ml.) with several quality upgrades and new packaging. Continue reading →
Posted in News on June 18, 2014News Briefs for April 2, 2014
•Mike’s Hard Lemonade Co. is celebrating its 15th anniversary with the release of new flavored products, a redesigned logo and packaging and a refocused media push. Continue reading →
Posted in News on April 2, 2014
