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Tag Archive: Patrón

Control State Spirits Volumes Slip In July, But Rise 6% In The Year-to-Date

Spirits volumes in control states fell 2.2% in the month of July to bring year-to-date growth down to a cumulative 6%, according to NABCA. Continue reading →

Posted in News on August 27, 2021

Impact’s “Hot Brand” Tequilas Continue To Soar In 2021

Last year, Tequila shipments to the U.S. surged 24% to above 28 million 9-liter cases, more than doubling in size from a decade earlier. The U.S. accounted for nearly 90% of global Tequila exports in 2020, and achieved a new milestone with 60% of shipments comprised by the higher-priced 100%-blue agave segment, an all-time high. Continue reading →

Posted in News on August 23, 2021

News Briefs for April 8, 2021

•When the Covid-19 pandemic took hold of the country a year ago, traditional wine auctions had to move their gavels fully online. Continue reading →

Posted in News on April 8, 2021

Upscale And Mainstream Brands Register Strong Gains Amid A Thriving Tequila Market

In spite of the ongoing pandemic and diminished on-premise environment, Tequila consumption continues to surge to new heights, surpassing 20 million cases (excluding pre-mixed cocktails) in the U.S. for the first time ever in 2020, according to Impact Databank. Continue reading →

Posted in News on January 25, 2021

Mauricio Vergara Named President And COO Of Patrón

Bacardi Ltd has appointed company veteran Mauricio Vergara as president and COO of Patrón, as it looks to capitalize on surging growth for the Tequila category both in the U.S. and globally. Continue reading →

Posted in News on October 29, 2020

Report: Patrón Facing Shortages In Multiple States As Consumption Ramps Up

With consumption up by 52% this year amid the pandemic, Patrón is experiencing product shortages in as many as 10 states, Bloomberg reported over the weekend. Continue reading →

Posted in News on October 5, 2020

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