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Tag Archive: Sailor Jerry

Rum’s Top Players Look To Expand Occasions And Premiumize The Category

Total rum volumes declined 1% to 22.6 million cases in the U.S. last year, according to Impact Databank. Overall, 10 of the top 15 rum brands in the market lost volume last year, and the category has fallen by about 1 million cases since 2010. Continue reading →

Posted in News on July 8, 2019

News Briefs for May 23, 2019

•Woodford Reserve’s newest barrel proof Bourbon, three peaty Scotches from Islay, a new batch of Booker’s, and craft whiskies are all featured in Whisky Advocate’s latest whisky roundup. Continue reading →

Posted in News on May 23, 2019

News Briefs for April 6, 2018

•In case you missed the news alert yesterday afternoon, Foley Family Wines has acquired the fast-rising Acrobat brand from Oregon-based King Estate for an undisclosed sum. Continue reading →

Posted in News on April 6, 2018

Craft Brewing and Distilling News for September 1, 2016

•Arizona’s SanTan Brewing Company has unveiled MoonJuice Galactic Grapefruit IPA, a spinoff of its popular MoonJuice IPA. Continue reading →

Posted in News on September 1, 2016

Amid A Struggling Rum Category, Premium Players Make Solid Gains

While achieving growth has been a challenge for the U.S. rum category recently, its leading brands above the $15 price point are generating positive momentum. Continue reading →

Posted in News on July 12, 2016

News Briefs for June 7, 2016

•William Grant & Sons’ Sailor Jerry rum is marking the Fourth of July holiday with a new limited edition bottle. Continue reading →

Posted in News on June 7, 2016

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