Exclusive news and research on the wine, spirits and beer business

Tag Archive: Sauza

News Briefs for March 11, 2022

•Canada’s Alberta Distillers, part of Beam Suntory, has launched Alberta Premium in the U.S. for the first time. Continue reading →

Posted in News on March 11, 2022

Beam Suntory, Boston Beer Form Partnership Targeting Cross-Category Products

Beam Suntory and Boston Beer are forming a new alliance to target new drinks categories with some of their largest brands and leverage each other’s distribution networks. Continue reading →

Posted in News on July 15, 2021

Tequila’s Mainstream Tier Sees Growing Influx Of 100%-Blue Agave Entrants

While much of the excitement in Tequila is at the luxury end (above $40), there’s also plenty of growth at the more mainstream premium tier ($15-$25). Continue reading →

Posted in News on June 6, 2019

100%-Agave Tequilas Surge 15%, Continuing Double-Digit Growth Trend

Tequila exports to the U.S. increased 7% to 20.4 million cases in 2018, according to recently released statistics from the Consejo Regulador del Tequila. Continue reading →

Posted in News on January 18, 2019

Leading Spirits Brands Outpace The Market In 2018

The U.S. spirits market has closed the books on a successful 2018, in which the category delivered another year of positive growth, driven by solid performances for many of the industry’s largest brands. Continue reading →

Posted in News on January 2, 2019

Beam Suntory’s Sauza Sees Higher-Priced Offerings Gain Traction

Beam Suntory’s Sauza Tequila was up 10.7% in the U.S. last year to nearly 2.5 million cases, according to Impact Databank, ranking second in the Tequila market by volume behind Jose Cuervo. Continue reading →

Posted in News on June 13, 2018

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