Tag Archive: Smirnoff
Debra Crew Named CEO At Diageo, Menezes To Step Down June 30
Diageo has announced that Sir Ivan Menezes will retire as Chief Executive Officer and depart from the Diageo board on June 30, after leading the drinks giant for a decade. Continue reading →
Posted in News on March 28, 2023Vodka Marketers Aim For Renewed Growth In 2023
Vodka volume in the U.S. slipped slightly last year, down 0.5% to 81 million cases, according to Impact Databank, but the versatile category remains the largest single segment of the U.S. spirits market, and some marketers see renewed growth opportunities moving forward. Continue reading →
Posted in News on March 14, 2023Diageo’s Sales Rise 9% To $11.6 Billion In Fiscal First Half
Diageo saw net sales increase 9% on an organic basis to approximately $11.6 billion during its fiscal first half ended in December, as organic operating profit rose 9.7% to just under $4 billion. Premium-plus brands contributed 57% of reported net sales and drove 65% of organic net sales growth, with the company seeing global gains across most categories, led by Scotch, Tequila, and beer. Continue reading →
Posted in News on January 26, 2023Exclusive: U.S. Spirits Market Climbs 6% In 2022, Boosted By RTDs
After a period of drastic market fluctuations brought on by the pandemic, the U.S. spirits category began to restore its equilibrium last year, as the on-premise roared back to health and the retail segment came back to Earth after two years of outsized gains. Continue reading →
Posted in News on January 3, 2023Diageo’s Sales Approach $19 Billion On 21% Surge In Fiscal Year Through June
Diageo saw sales climb 21% to £15.5 billion (18.8b) in its fiscal year ended in June, with the company crediting the robust growth to “continued recovery of the on-trade, resilient consumer demand in the off-trade and market share gains, underpinned by favorable industry trends of spirits taking share of total beverage alcohol and premiumization.” Operating income jumped 26% on an organic basis to £4.4 billion ($5.3b). Continue reading →
Posted in News on July 28, 2022News Briefs for June 1, 2022
•Diageo has kicked off a new summer marketing campaign for the Smirnoff Red, White & Berry family of drinks. Continue reading →
Posted in News on June 1, 2022
