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Tag Archive: Strongbow Hard Cider

Cider Marketers Bolster Rising Category With Major Ad Support

With hard cider sales rising quickly, led by Boston Beer Co.’s Angry Orchard brand, major producers are hitting the market with new promotional campaigns for spring and summer. Continue reading →

Posted in News on May 14, 2014

News Briefs for March 21, 2014

•Anheuser-Busch will release Johnny Appleseed Hard Cider nationwide on April 7, marking the first entirely new brand the company has released in eight years. Continue reading →

Posted in News on March 21, 2014