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Tag Archive: Trinchero Family Estates

Interview: Bob Torkelson, President And COO, Trinchero Family Estates

St. Helena-based Trinchero Family Estates, marketer of big-volume wine brands like Ménage à Trois (up 3% to 2.2 million cases last year) and Sutter Home (down 5% to 10.2 million cases), continues to rank as one of California wine’s most influential players. In recent years Trinchero has augmented its range with a host of accessibly-priced premium wines, such as Joel Gott, which rose 18% to 385,000 cases in 2013, earning an Impact “Hot Brand” award. SND associate editor Christina Jelski recently met with Trinchero president and COO Bob Torkelson to get an update on progress across the portfolio. Continue reading →

Posted in News on May 12, 2014

News Briefs for April 15, 2014

•Heaven Hill Distilleries has revamped the packaging for its Rittenhouse Bottled-In-Bond Straight Rye Whisky. Continue reading →

Posted in News on April 15, 2014

News Briefs for January 15, 2014

William Grant & Sons has appointed Caspar MacRae, its current vice president, marketing for the U.S., as global brand director for Tullamore D.E.W. Irish whiskey. Continue reading →

Posted in News on January 15, 2014

Duckhorn, Trinchero Tussle Over Duck Commander Wines

Napa-based Duckhorn Wine Company is suing Trinchero Family Estates over the latter’s recently introduced Duck Commander brand of wines, alleging that Duck Commander’s name and motif infringe on the Duckhorn trademark. Continue reading →

Posted in News on December 27, 2013

News Briefs for November 7, 2013

Trinchero Family Estates has unveiled new packaging for its California-based Montevina Winery brand. Continue reading →

Posted in News on November 7, 2013

News Briefs for October 30, 2013

•Trinchero Family Estates has collaborated with the Robertson family of A&E reality show “Duck Dynasty” on a new line of wines, SND has learned. Continue reading →

Posted in News on October 30, 2013

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