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Tag Archive: Yellow Tail

Deutsch Sees Top Brands Accelerate As Off-Premise Booms

New York-based Deutsch Family Wine & Spirits has one of the hottest franchises in the wine and spirits business in Impact “Hot Brand” Josh Cellars, and the company says it’s continuing to fire on all cylinders in 2020, despite the pandemic. Continue reading →

Posted in News on August 10, 2020

Interview, Part 1: Tom Steffanci, President, Deutsch Family Wine & Spirits

Deutsch Family Wine & Spirits has embarked on a new chapter of growth in recent years, driven by the explosion of the Josh Cellars brand, which surpassed 2.6 million cases on a 23% increase last year, according to Impact Databank. Continue reading →

Posted in News on September 4, 2019

Australia’s Casella Family Confirms Outside Interest In Wine Business But Denies A Sale Is In the Works

Casella Family Brands has confirmed that outside investors have expressed interest in its wine business, including the Yellow Tail brand, but countered recent reporting that a sale process is underway. Continue reading →

Posted in News on June 21, 2019

Premiumization Trend Drives Imported Wine’s Growth In The U.S.

Imported wine has held steady in the U.S. at roughly 25% of the market in recent years. Continue reading →

Posted in News on April 24, 2019

News Briefs for January 25, 2019

•Deutsch Family Wine & Spirits has unveiled Yellow Tail’s Super Bowl ad for 2019. Continue reading →

Posted in News on January 25, 2019

Exclusive: Yellow Tail To Return To The Super Bowl With $5 Million Ad Effort

After declining in volume for a number of years during a difficult period for the Australian wine category, the Yellow Tail brand, imported by Deutsch Family Wine & Spirits, has enjoyed an improved performance so far in 2018. Continue reading →

Posted in News on November 9, 2018

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