Daily Archive: May 16, 2011
Defying Consumer Trends, Single Malt Scotch Continues To Post Strong Gains
Bucking the stiff consumer price resistance seen in most drinks categories, single malt Scotch depletions in the U.S. have grown for three consecutive years to reach nearly 1 million cases annually, according to Impact Databank. Continue reading →
Posted in News on May 16, 2011Sobieski Continues To Surge For Belvedere In 2011
Sobieski vodka, one of the U.S. spirits market’s hottest brands in recent years, continues to enjoy rapid growth in 2011. Continue reading →
Posted in News on May 16, 2011Palm Bay To Add Trimbach To Portfolio
Palm Bay International has formed a partnership that will bring one of the biggest names in Alsatian wines into its portfolio. Continue reading →
Posted in News on May 16, 2011News Briefs For May 16, 2011
• Ketel One vodka is extending its “Gentlemen, this is vodka” campaign with three new TV spots as part of a $9 million U.S. spend on the brand from now through September. Continue reading →
Posted in News on May 16, 2011