Daily Archive: June 15, 2011
Remy Aims To Boost Luxury Sales With New Pop-Up Store Concept For Louis XIII
Rémy Cointreau USA has taken the marketing—and selling—of luxury Cognac Louis XIII to the streets. The company has launched a “pop-up” museum/store in New York City’s Soho neighborhood alongside luxury retailers like Louis Vuitton and Mont Blanc. Continue reading →
Posted in News on June 15, 2011Modelo And Molson Coors Bid For Foster’s Looks Unlikely After Modelo Board Decision
A bid for Foster’s Group by Grupo Modelo and Molson Coors now appears unlikely after Modelo executives declined to put the proposal to a vote at a Monday board meeting, according to various reports. Continue reading →
Posted in News on June 15, 2011News Briefs for June 15, 2011
• Diageo North America and Jose Cuervo have dropped advertising firm Crispin Porter + Bogusky (CP+B), putting the Tequila brand’s account into review. Continue reading →
Posted in News on June 15, 2011