Yearly Archive: 2012
Bourbon’s Growth Accelerates, Fueled By Innovation
Top Bourbon marketers are fueling category growth both in the U.S. and globally, with major investments in new product development, line extensions and marketing campaigns. Continue reading →
Posted in News on November 15, 2012News Briefs for November 15, 2012
•Campari America is debuting a limited edition holiday bottle for its flagship bitter brand. Continue reading →
Posted in News on November 15, 2012Craft Brewing And Distilling News for November 15, 2012
•Portsmouth, New Hampshire-based Smuttynose Brewing Co. has revealed details on three upcoming launches. Continue reading →
Posted in News on November 15, 2012Stoli To Leave William Grant USA Portfolio In 2013, As Owner SPI Takes Control Of Brand
Stolichnaya, William Grant & Sons USA’s biggest brand, will be leaving the marketer’s portfolio when its distribution and marketing pact expires on December 31, 2013. Continue reading →
Posted in News on November 14, 2012Prosecco’s Current Growth Just Scratching The Surface, Says Mionetto USA’s Ceola
The Prosecco category, now at more than 1 million cases in the U.S. and growing at around 35% annually, has been one of the hottest segments of the wine market, but leading Prosecco player Mionetto USA believes the best is yet to come. Continue reading →
Posted in News on November 14, 2012News Briefs for November 14, 2012
•Chivas Regal has inked a partnership with actor Adam Rodriguez for an online and events campaign meant to celebrate the brand’s “core values of brotherhood, honor and success.” Continue reading →
Posted in News on November 14, 2012