Jim Beam To Add First Single Barrel Bourbon
December 17, 2013Beam Inc. is extending its flagship Jim Beam Bourbon with a single barrel edition. Rolling out in early 2014, Jim Beam Single Barrel Bourbon is the Jim Beam franchise’s first single barrel product. It will retail for around $35 a 750-ml.—around twice the price of the core brand, but about $5 less than Beam’s Signature Craft 12 Year Old, released earlier this year.
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