Jack Daniel’s Launches First Barrel Proof Whiskey; Woodford Debuts Distillery Series

Brown-Forman has unveiled Barrel Proof, the latest entry in its Jack Daniel’s Single Barrel Collection. Aged in charred white American oak, each barrel of Jack Daniel’s Barrel Proof is exposed to a range of temperature variations, resulting in a whiskey that hovers between 125-140 proof. The new Single Barrel offering will be available nationwide starting in August, retailing at around $65 a 750-ml. The newcomer marks the second iteration in Jack Daniel’s Single Barrel lineup, following the launch of Single Barrel Select, a 94-proof single barrel Tennessee whiskey.

In a related development, Brown-Forman is adding a special Distillery Series to its Woodford Reserve Bourbon brand, beginning late this month with the release of two whiskies: Double Double Oaked and Sweet Mash Redux. Both new products will be offered at the Woodford Reserve Distillery in Versailles, Kentucky at $50 a 375-ml. Looking forward, Woodford plans to release a number of Distillery Series whiskies annually.

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Tagged : Brown-Forman, Jack Daniel's, Woodford Reserve

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