Monthly Archive: March 2017
Bacardi Names Vergara To New Role, Reshuffles Global Management Team
Bacardi Ltd has appointed Mauricio Vergara as senior vice president-commercial for Bacardi USA. Continue reading →
Posted in News on March 6, 2017Exclusive: Proximo Invests In Cuervo With Nationwide Ad Campaign
Proximo is looking to accelerate growth for Jose Cuervo Tequila with a major new advertising campaign. Continue reading →
Posted in News on March 6, 2017News Briefs for March 6, 2017
•MillerCoors is extending its Henry’s Hard Soda franchise with the launch of Henry’s Hard Sparkling. Continue reading →
Posted in News on March 6, 2017Craft Brewing and Distilling News for March 6, 2017
•Seattle’s Fremont Brewing has partnered with Stone Distributing to enter the southern California market. Continue reading →
Posted in News on March 6, 2017Exclusive: Bacardi Taps Company Veteran Mahesh Madhavan As CEO, Effective April 2018
Bacardi Ltd. has appointed a 20-year company veteran, Mahesh Madhavan, as its new CEO. Madhavan, who’s now Bacardi’s regional president of Asia, Middle East and Africa, will take over from current CEO Mike Dolan on April 1, 2018. Continue reading →
Posted in News on March 6, 2017After Acquisition Drive, González Byass Looks To Boost U.S. Growth
Spain’s González Byass has been actively expanding its portfolio in recent years while intensifying its focus on the U.S. market, where it now sells about 150,000 cases across its range of premium wine, spirits and Sherry brands. Continue reading →
Posted in News on March 3, 2017
