Daily Archive: January 22, 2019
Bacardi Targets Scotch Growth, Backing Dewar’s With $15 Million Ad Effort
Bacardi is seeking to leverage its position in Scotch whisky with a renewed push for its flagship Dewar’s brand and its portfolio of single malt offerings. Continue reading →
Posted in News on January 22, 2019Treasury Wine Estates Names New COO, As Foye Departs
Treasury Wine Estates has appointed Tim Ford as COO, following the surprise departure of former COO Robert Foye. Continue reading →
Posted in News on January 22, 2019News Briefs for January 22, 2019
•Champagne house Piper-Heidsieck has extended its partnership with the Academy Awards, returning as the official Champagne of Oscar season for the fifth year in a row. Continue reading →
Posted in News on January 22, 2019Craft Brewing and Distilling News for January 22, 2019
•The Spoetzl Brewery in Shiner, Texas—known for its Shiner Bock label—is releasing a new beer, Shiner S’more, inspired by and containing the flavor profile of the classic campfire food. Continue reading →
Posted in News on January 22, 2019