Wine Spectator: Restaurants Get Creative To Boost Wine Sales Amid Crisis

As restaurants across the country are forced to close their dining rooms due to the coronavirus pandemic, many have pivoted to food delivery and curbside pickup as a means to survive. In a move to help the struggling industry, liquor authorities in states like New York, Illinois, Colorado, Texas, and California eased restrictions, allowing businesses that hold on-premise alcohol sales licenses to temporarily sell beer, wine, and liquor to-go with the purchase of food.

Overnight, fine-dining restaurants with deep cellars have not only set up to-go food, wine, and beverage menus, but some are also turning their wine cellar into an online retail shop. But are these efforts paying off? And how long are customers willing to spend big during an economic crisis? Wine Spectator has a full report.—Gillian Sciaretta

Tagged : Wine Spectator

GET YOUR FIRST LOOK AT 2025 ESTIMATES AND 2030 PROJECTIONS FOR THE WINE AND SPIRITS INDUSTRIES. ORDER YOUR 2025 IMPACT DATABANK REPORTS. CLICK HERE.