Craft Brewing and Distilling News for July 23, 2020
July 23, 2020•Portland, Oregon’s Freeland Spirits has launched Freeland Dry Gin, a new Navy Strength spirit. The 57% abv offering is juniper forward, and according to the company also has notes of mulling spices, green olives, citrus, and pine forest. To celebrate the launch, Freeland is selling $60 Martini kits from its tasting room and will host a virtual happy hour on Instagram at 5pm Pacific time on July 30. Freeland Dry Gin is rolling out now for around $35 in Oregon, Washington, California, Illinois, Florida, and New York. The company’s portfolio includes an American gin, Bourbon, Genever-inspired spirit Geneva, and a canned Gin and Tonic. Freeland plans to launch its first rye whiskey in 2022.
•Correction: A table on page 34 of the Summer edition of our Market Watch magazine incorrectly listed Yellow Tail as belonging to Trinchero Family Estates. Yellow Tail is part of the Deutsch Family Wine & Spirits portfolio. Also in that table, the 2019 figures for Josh Cellars and Yellow Tail were mistakenly flipped. In the 52 weeks ending 12/29/19, Josh Cellars sold 1.59 million cases (+27.6%) in IRI channels, amounting to $241.5 million (+27.4%), while Yellow Tail sold 3.9 million cases (-3.8%), amounting to $258.5 million (-3.4%).
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