News Briefs for November 30, 2023
November 30, 2023•Australia-based Accolade Wines is reintroducing the Banrock Station brand in the U.S. The lineup, retailing at $10 a 750-ml., includes a Chardonnay, Sauvignon Blanc, Merlot, and Cabernet Sauvignon. The wines are packaged in lightweight bottles that feature artwork depicting the unique flora and fauna surrounding its vineyards in the Australian Riverlands. Banrock Station wines are rolling out to major retailers nationwide. Banrock Station reinvests a portion of profits from every bottle toward environmental projects, and has partnered with the Arbor Day Foundation on the U.S. launch.
•Lux Row Distillers has released Rebel Small Batch Bourbon. The 55% abv whiskey is made from select barrels of Rebel’s 4-year-old wheated Bourbon, chosen by master distiller John Rempe. The new release will come in batches and the first allocation is debuting across the U.S. now with a suggested price of $35 a bottle. Last year, the Rebel brand was at 114,000 cases in the U.S., according to Impact Databank. Lux Row is part of Luxco, which serves as MGP’s brands division.
•Hood River, Oregon’s Clear Creek Distillery has launched revamped packaging for its portfolio of fruit brandies. The updated packaging features an embossed logo on the bottle as well as large drawings of the fruits on a white background. The new packaging is rolling out now on the West Coast and is expected to reach the eastern U.S. early in 2024. Since 2014, Clear Creek Distillery has been a part of Hood River Distillers.
•Stratford, Connecticut’s Two Roads Brewing Co. has partnered with chef Guy Fieri to launch Flavortown Spiked, a new line of flavored malt beverages. The new brand is kicking off with a Fruit Punch flavored release, made with cranberry and orange juice, among other flavors. It’s at 6% abv and is now available in 6-packs of 12-ounce cans ($12) with individual 19.2-ounce cans to follow early next year. The line will expand next year, adding a variety pack with additional punch and hard tea flavors.
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