Whisky Advocate Exclusive: Bulleit Enters American Single Malt
February 7, 2024Bulleit is best known for its flagship Bourbon and rye, which combined to send the brand up an estimated 4.5% to 1.8 million cases in the U.S. last year, according to Impact Databank. While the distillery has invested in innovation with some limited releases such as Blenders’ Select and Barrel Strength, the spotlight has never strayed far from its core whiskies. But more recently the distilling team has been working on a new whiskey, one that neither Bulleit nor owner Diageo have ever explored before: an American single malt.
The new Bulleit single malt ($60) is of course made with 100% barley, with most of it coming from the Pacific Northwest. Even as American single malt guidelines allow for any type of barrel to be used for maturation, Bulleit’s single malt is aged entirely in new American oak. “It was important for us to make this American single malt distinctly Bulleit, which is why we use the same casks that we age our Bulleit Bourbon and rye in,” says Jesse Damashek, senior vice president of whiskies and liqueurs at Diageo. Whisky Advocate has the full story.
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