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WhistlePig Aligns Nationally With Southern Glazer’s

March 22, 2024

Vermont-based whiskey brand WhistlePig has announced a new national alignment with Southern Glazer’s. Under the agreement, Southern Glazer’s will handle WhistlePig’s offerings across 40 states.

WhistlePig, in which Moët Hennessy holds a minority stake, is known for rye whiskies. Its bottlings include PiggyBack 100% Rye and PiggyBack 100 Proof Bourbon, Small Batch Rye Aged 10 Years and Old World Rye Aged 12 Years, and rare releases like The Boss Hog. Other labels include a 100 Proof Bourbon and super-aged Single Malt.

The company says the national partnership with Southern Glazer’s will help accelerate the growth of the brand. “Our new agreement with Southern Glazer’s will help us continue to scale,” said WhistlePig CEO Jeff Kozak.—Daniel Marsteller

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