Daily Archive: August 23, 2024
Competition Ramps Up In The Premium Mixer Segment
Steady increases in the premium mixer segment in recent years have prompted a slew of new products challenging the category leaders and escalating the battle for retail shelf space. Category leader Fever-Tree’s U.S. revenues surpassed £100 million ($131m) last year, roughly doubling since 2020, out of global sales of more than £350 million ($460m). Newer players are eager for a slice of the expanding pie. Continue reading →
Posted in News on August 23, 2024Whisky Advocate: Knob Creek Takes The Hybrid Route With Bourbon X Rye
Other distillers have done it, but Knob Creek never blended its Bourbon and rye whiskies for any of its expressions—until this summer’s launch of Bourbon X Rye, a blend of 9 year old bourbon and 7 year old rye. Continue reading →
Posted in News on August 23, 2024News Briefs for August 23, 2024
•Tequila Ocho, part of the Samson & Surrey portfolio owned by Heaven Hill, has released Plata Puntas 2024, the third release in the brand’s collection of overproof Blanco Tequilas. Continue reading →
Posted in News on August 23, 2024
