Canopy USA Names Southern Glazer’s Veteran Jorgensen As CEO
January 7, 2025Canopy USA has appointed veteran drinks and cannabis distribution executive Brooks Jorgensen as CEO. Most recently he served as president of Kiva Sales and Service, billed as the largest full-service distributor of cannabis products in the U.S. Prior to Kiva, Jorgensen spent two decades with Southern Glazer’s, ultimately serving as vice president and general manager of fine wine for Southern Glazer’s of Texas.
In his new role, Jorgensen will look to drive growth for Canopy USA’s portfolio of brands, including Wana, Jetty, and Acreage’s Superflux, as well as The Botanist retail locations. “Brooks is an accomplished executive in high growth industries and will help further unlock the full potential of Canopy USA,” said Luc Mongeau, member of the board of managers at Canopy USA and CEO of Canopy Growth.
”With the completed integration of the Canopy USA platform, this unique portfolio of brands together with a growing retail presence in key states represents significant upside in the dynamic U.S. cannabis industry,” Mongeau added.—Daniel Marsteller
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