Siblings Greg and Jaime Araujo have sold their family’s Accendo brand to a group formed by vintner Jack Bittner and the Bettinelli family. The sale includes the brand and current inventory, but no vineyards. The purchase price was not disclosed.

“Accendo has always been about the growers,” said Jaime Araujo, who will now focus on her Trois Noix brand and is also currently chairing the Napa Valley Vintners board. “For me it’s a logical progression for the brand to put it in the hands of the best growers in the valley. We’re all friends and Greg and I want to see them thrive with this.” Wine Spectator has more.