Reyes Takes On More Gallo Brands In California
July 14, 2025In case you missed Friday’s news alert, Reyes Beverage Group and Gallo are deepening their partnership in the Golden State, with Reyes set to take on Gallo’s commercial spirits portfolio and select wine brands effective September 3. Reyes was already appointed California distributor of Gallo’s High Noon brand effective at the start of this month.
Under this latest deal, Reyes will handle Gallo brands including New Amsterdam vodka, La Marca Prosecco, and Barefoot wines in California. New Amsterdam ranks third in California’s vodka market, Reyes said, while La Marca is the top sparkling wine in the state and Barefoot is the second-largest still wine. Here’s the full story.
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